Apps are the backbone of all mobile device use. The saying goes, “Whatever you need, there is an app for that.” Apps are a lot of work...

Marketing campaigns use segmentation to deliver more precise campaigns to the consumers who directly are impacted by the product or...

Brands have a wide range of people they can market to but narrowing down the choices to sell to a specific type of consumer is what makes...

The goal of any business is to grow and thrive within ever-changing consumer conditions. Consumers want more and more from the brands...

Everyone who has a phone knows what a push-notification is to an extent. Usually it is described as the pop-up ads that appear on your...

Jetblue Jetblue utilizes push notifications to remind their passengers to check in. The reminder is sent out 24 hours prior to flight...

Geofencing is a term most have heard, but few understand in a larger scope. The term specifies a geographical location that is fenced...

Dining establishments are a dime a dozen, with a different cuisine offered on every street corner in every city in the country. Consumers...

The real estate marketing is booming, and more than ever real estate companies need to reach people efficiently and effectively....

BoardActive is sweeping the marketing world with its patented app service, Visualmatic™. From opening the door to consumer communication...