The goal of any mobile marketing campaign regardless of industry is user engagement, sales, and customer loyalty. Two basic finish lines...

Segmentation has the power to create conversions in any space. Take a marketing campaign as a whole and break it down into clusters that...

Segmentation is a master tool for marketing, but what exactly is it? How is it applied across different industries? We have simple...

The lines concerning customer engagement are blurred as multiple platform message delivery evolves. Consumers expect uniform and...

An open line of communication at any time in any place – this is the goal of any business’s marketing campaign. Developed customer...

One of the largest and first mistakes that is made in a marketing campaign is the lack of segmentation developed before a campaign...

Push notifications have the power to engage users with apps when everything is done correctly on the app side However, when push...

Almost every brand that has an app wants to communicate with their users as often as possible. Push notifications give app owners the...

Branding is everything. It is what brings your business to the forefront of people’s minds with just an image, sound, or idea. Creating...

Mobile phones are such a huge part of daily life. Whether you are a middle-aged businessman with no extra time, a mom of four always on...